Marketing

 

Jim Merithew, marketing guru and ultimate sass master, he has quite the resume: Photo Director at Wired.com, Photo Editor at the San Francisco Chronicle and Creative Director for InGamba Tours, a high end European cycling touring company.

We feel very lucky to have snagged him to be our very own Marketing Director and coordinator of the Kali Chaos. Jim loves spending time with his wife of 20 plus years, Terry, and his adorable four-legged sidekick, Miss Carter.

You can usually find him working from the Kali trailer in the parking lot or bickering with his work wife, Alain, in the lunchroom. 



 



 



 

 

 

 

Jim Merithew’s Product Picks

Maraka RD
Maraka RD
Regular price $160
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I'm a roadie at heart and this helmet just does everything I ask it to do, without letting me know it is doing it.

Maya 2.0
Maya 2.0
Sold Out
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The Maya is everything one could ask for in a trail helmet. And it fits perfectly right out of the box.

Venture Gloves
Venture Gloves
Regular price $40
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Great fit and finish. I don't leave home without them.

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